Alumni Portal
GIMCA
Girls' College
Admission 2026-27
University Transfer
Apply Now
Home
About Us
About University
About Gyanmudra Education Foundation
Leadership
President Message
Provost Message
Recognition
Admission
Apply now
What is PLM
How to apply
Virtual Counseling
Courses Offered
e-Brochure & Scope Documents
Scholarship/EMI/Bank Loan
Hostel And Transportation
Programs
DIPLOMA
UNDER GRADUATION
POST GRADUATION
PG-DIPLOMA
PHD
CERTIFICATE COURSE
View All Programs
Placement
Training and Placement Cell
Placement Overview & Statistics
GMIU Employability Performance Scale
Student Testimonial
Corporate Testimonial
Campus
360 Virtual Tour
Gallery
Infrastructure
Modern Class Room
Advance Laboratories
Library
Facilities
Wi-Fi Campus
Cafeteria & First Aid Room
Box Cricket
Transportation Facilities
Curriculum Activities
Industry Visit
Expert Talk
IEP Program
Project Exhibition
Extra Curriculum Activities
Mastermind
Sport Activities
Cultural Program
Faculty Development Program
Connect With Parents
Academic System
GMIU Cell
Startup
About GMSEC
Our Startup
About SSIP & IPR
GMSEC Event list
GMSEC Incubation and startup club policy
GMSEC Gallery
International
GMIU International Relation Cell
International Initiatives & Collaboration Modes
International Admission
Global Connection
Global Exposure
Contact us
GMIU Vibes
About NSS
NSS Units and Program Officers
Advisory committe
Activities
NSS Gallery
Contact Us
Sport Activities
Cultural Program
BKSVE
About
Vision And Mission
Activities
Gallery
Contact Us
Research
GM Research & Development Cell (GMRDC)
SSIP
Ph.D Programs
Research Activities
Research Infrastructure
Contact Us
GMIU Cell
Startup
About GMSEC
Our Startup
About SSIP & IPR
GMSEC Event list
GMSEC Incubation and startup club policy
GMSEC Gallery
International
GMIU International Relation Cell
International Initiatives & Collaboration Modes
International Admission
Global Connection
Global Exposure
Contact us
GMIU Vibes
About NSS
NSS Units and Program Officers
Advisory committe
Activities
NSS Gallery
Contact Us
Sport Activities
Cultural Program
BKSVE
About
Vision And Mission
Activities
Gallery
Contact Us
Research
GM Research & Development Cell (GMRDC)
SSIP
Ph.D Programs
Research Activities
Research Infrastructure
Contact us
Career
Contact Us
BBA Hon. in Marketing management (PLM) (UNDER GRADUATION)
Home
INSTITUTE OF MANAGEMENT
BBA Hon. in Marketing management (PLM) (UNDER GRADUATION)
More Menu
BBA Hon. in Marketing management (PLM)
(UNDER GRADUATION)
Overview
Mission & Vision
Program Outcome
Faculty
Student Corner
Expert Talk
Industry Visit
Workshop
SDP
Extra Curricular
Placement
Achievement
Our Projects
SYLLABUS & TEACHING SCHEME
Sem 1
Semester 1
Subject Code
Subject Name
Short Name
L
T
P
Credit
BBA1XX11303
Principle of Management
POM
4
0
0
4
